Let's Talk about the history and growth of Bollywood
Bollywood is the name given to Hindi film industry based in Mumbai, which Jackson (2004) relates to a city symbolizing urban cosmopolitanism, similar to Washington DC and New York in the US. Bollywood is positioned higher as the biggest film industry worldwide in terms of the employees and the films produced.
On December 28, 1895, the Lumiere brothers Louis and Auguste opened a theatre, situated in sale au Grand Cafe at 14-Boulevard des Capucines. This was the world’s first commercial enterprise to screen their films which they called ‘Cinematographe’. In India, the first person to venture into commercialisation of this aspect of entertainment was Dada Saheb Phalke, known as the father of the Indian Cinema.
Indian cinema emerged in the year 1913, the year to which most retrospectives trace the first Indian film – the mythological of Phalke (Srinivas, 2002). By 1930s, Bollywood had already built several studios which ten years later, had produced approximately two-thirds of Bollywood's 150-200 films annually. By the 1990s, certain Bollywood production houses became associated with particular styles: the great budget romance film shot in exotic locations with famous stars.
Currently, Bollywood is ranked as the highest film industry worldwide, for the number of employees and films produced in a year. In the year 2000, a great step was taken up in order to meet the challenges of the fast-changing media scene, to relax government economic policy of Liberalisation and restrictions on private enterprises. One of the major policy initiatives has been the granting of the 'Industry Status' to the Entertainment Sector (which prominently includes the Film Sector). It became easier to arrange finances and funding for the industry projects. According to Price Waterhouse Coopers report on Indian Enterntainment sector released in the year 2006, most of the segments in Entertainment and Media (E&M) industry allow 100% FDI which has largely encouraged the growth of this industry.
Bollywood is the name given to Hindi film industry based in Mumbai, which Jackson (2004) relates to a city symbolizing urban cosmopolitanism, similar to Washington DC and New York in the US. Bollywood is positioned higher as the biggest film industry worldwide in terms of the employees and the films produced.
On December 28, 1895, the Lumiere brothers Louis and Auguste opened a theatre, situated in sale au Grand Cafe at 14-Boulevard des Capucines. This was the world’s first commercial enterprise to screen their films which they called ‘Cinematographe’. In India, the first person to venture into commercialisation of this aspect of entertainment was Dada Saheb Phalke, known as the father of the Indian Cinema.
First mythological film of Dada Saheb Phalke (Still from Youtube.com)
Indian cinema emerged in the year 1913, the year to which most retrospectives trace the first Indian film – the mythological of Phalke (Srinivas, 2002). By 1930s, Bollywood had already built several studios which ten years later, had produced approximately two-thirds of Bollywood's 150-200 films annually. By the 1990s, certain Bollywood production houses became associated with particular styles: the great budget romance film shot in exotic locations with famous stars.
Currently, Bollywood is ranked as the highest film industry worldwide, for the number of employees and films produced in a year. In the year 2000, a great step was taken up in order to meet the challenges of the fast-changing media scene, to relax government economic policy of Liberalisation and restrictions on private enterprises. One of the major policy initiatives has been the granting of the 'Industry Status' to the Entertainment Sector (which prominently includes the Film Sector). It became easier to arrange finances and funding for the industry projects. According to Price Waterhouse Coopers report on Indian Enterntainment sector released in the year 2006, most of the segments in Entertainment and Media (E&M) industry allow 100% FDI which has largely encouraged the growth of this industry.
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